The BAA Cause

Brides Across America (BAA) was founded by Heidi Janson in 2008 -- after reading an article about a soldier that felt that we forgot them in Afghanistan. She came to the conclusion that we take our daily lives for granted, and wanted to give back and say thank you for those sacrificing their lives for us. And so Brides Across America was born.

Since 2008, BAA has hosted hundreds of wedding gown giveaways for military members & first responders. To date over 750 Operation Wedding Gown events have been held at hundreds of locations throughout the United Stated, and we have gifted more than 25 weddings. You can read more about our programs by clicking the tabs above, or by visiting BAA's website.

We will be making appointments for the military and first responders only.  If you qualify for a free wedding dress, please email us or call to set up your special appointment. As long as you meet our qualifications, you can get a free dress without attending a gown giveaway event.

Gown Giveaway Events

Each July & November we host dozens of Operation Wedding Gown giveaway events in cities and towns nationwide. If you are military member or first responder that qualifies, you can receive a free wedding gown through our programs. 

Upcoming events are listed on the event registration page on the Brides Across America website, along with other important information regarding the events.

We will be making appointments for the military and first responders only.  If you qualify for a free wedding dress, please email us or call to set up your special appointment. As long as you meet our qualifications, you can get a free dress without attending a gown giveaway event.

Gifted Weddings

BAA has gifted over 22 weddings. We pride ourselves on great partnerships with venues to gift a special wedding day.

If you have not been able to have a wedding due to deployment, or other hardships send in your story. Check the qualification page before submitting your request.

Our New Store

In May 2018, Brides Across America (BAA) opened its first Shop for a Cause retail salon. Open to the general public, the salon sells a wide variety of designer wedding gowns, accessories, shoes and jewelry at up to 80% off retail prices.

Funds raised through the BAA Charity Store will support future BAA events and weddings for our service men and women. BAA hopes to inspire and give back to other local charities that Support veteran services, dress for success, training and development.  You too can make a difference by shopping at the BAA Charity Store or making a financial donation.

We will be making appointments for the military and first responders only.  If you qualify for a free wedding dress, please email us or call to set up your special appointment. As long as you meet our qualifications, you can get a free dress without attending a gown giveaway event.

Helping One Hero at a Time

In early 2018, Brides Across America (BAA) launched several new programs and initiatives geared towards providing directed giving targeted towards heroes with exception circumstances, financial need or inspiring personal stories. We also launched a program that allows you to Honor a Loved One.

To learn more about our directed giving programs, or to help, please visit the Ways to Help page on BAA's website. You may also help by making a financial donation or donating a wedding gown. Your help truly makes dreams come true for our heroes!

Sponsors

It all started with a simple idea.

Giving back to those who give us so much.
Brides Across America is founded by Heidi Janson.
Held our first Operation Wedding Gown is held in July of 2008.
2008
2010
Moved to our new location, Georgetown, MA.
One wedding gifted.
Received Hometown Heroes Award.
Honored at the White House, part of the Joining Forces Community Challenge. 
Featured in People Magazine.
2012
2014
Reached 12,000 wedding gowns donated and 10 gifted weddings.
BAA Signature events started with an event featuring Samantha Busch (Nascar) as bridal stylist. Event was held at Daytona International Speedway. 
Gifted a $40,000 wedding at Las Brisas Farm, Texas.
2016
2018
10th Year!  22,000 gowns and 25 weddings gifted to date.
Opened our first retail store.

The Impact

From a single gown giveaway in 2008 to a nationwide cause, we have come a long way -- with so much more to do!

20,000
Wedding Gowns
Free Wedding Gowns
750
Giveaway Events
22+
Gifted Weddings
1
New Retail Store